Integrated Growth Strategist
United States
Integrated Growth Strategist
About Cro Metrics
At Cro Metrics, we’re on a mission to redefine growth for organizations and brands through unparalleled digital experiences that inspire action and deliver results. With transformative experimentation as our guide, we bridge bold ideas with practical solutions to create lasting impact.
We are a growth optimization agency that partners with mission-driven and high-growth companies to scale through data-driven experimentation. Our expertise spans A/B testing, personalization, paid media, and full-funnel digital strategy—empowering clients to make smarter decisions that drive measurable results.
Our fully remote team of strategists, analysts, engineers, and designers works across industries including eCommerce, fintech, nonprofit, and hospitality. We believe in autonomy, collaboration, and innovation as we help our clients grow smarter and faster.
About the Role
As an Integrated Growth Strategist, you’ll support experimentation and optimization programs that reveal, validate, and scale opportunities tied to meaningful business impact. You’ll own smaller workstreams or simple client lanes with guided independence, building on your channel expertise while starting to connect the dots across the broader customer journey.
You’ll learn to apply experimentation and performance data to inform holistic recommendations that improve acquisition, conversion, retention, and overall customer experience. With a growing foundation in lifecycle marketing, paid media, CRO, and analytics, you'll collaborate closely with specialists across functions to deliver cohesive, high-impact testing initiatives.
Key Responsibilities
- Lead a defined workstream (e.g., paid → landing page testing, email nurture sequences, CRO experiments).
- Build and manage simple testing roadmaps aligned to client KPIs and business objectives.
- Translate research findings, customer behavior insights, and performance data into prioritized hypotheses and success metrics.
- Execute and analyze experiments under guidance—identifying early trends and opportunities.
- Partner with channel and creative specialists to deliver test variants and coordinated strategies.
- Present findings with clarity, linking insights to business outcomes and next steps.
- Apply feedback quickly, documenting learnings for cross-client reuse and program evolution.
What Makes a Great IGS
- 3-5 years in CRO, paid media, lifecycle marketing, analytics, or related digital roles.
- Hands-on experience with testing and analytics tools; basic statistical literacy.
- Understanding of how customer behavior informs experimentation and performance.
- Clear, concise communicator with developing client-facing confidence.
- Organized, reliable, and curious about full-funnel growth strategy.
- Demonstrated ability to partner cross-functionally and act with accountability.
What Motivates You
- You’re energized by uncovering insights behind customer behavior and performance trends.
- You enjoy translating data into clear stories that illuminate opportunities.
- You’re passionate about improving the end-to-end customer journey through experimentation.
- You thrive in collaborative, fast-paced environments with room to learn and grow.
- You’re motivated by structured career development and hands-on mentorship.
Why Work For Us
- Competitive compensation
- 100% remote — we’ve been fully distributed from the start
- Comprehensive medical, dental, vision, and disability coverage
- Retirement plan with a 4% company match
- Strong focus on career development and growth
- Annual All-Hands trips to connect with the team in person
- Paid parental leave
- Flexible vacation policy
- Work perks, including a Flexible Spending Account
Compensation:
- We’re hiring for the Integrated Growth Strategist role, with a compensation range of $90,000–$110,000. A Senior Integrated Growth Strategist range ($110,000–$130,000) may be considered for candidates whose experience aligns with that scope. Final title and compensation will be determined through the interview process.
Important Note: Cro Metrics is a U.S.-based remote company and is not able to hire in CA, AK, WA, OR, HI, NY, or NJ, or outside of the United States.